CIP 2020 · 52.1401

Marketing/Marketing Management, General

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Related careers

These source relationships describe possible education connections. They do not say this field is required or sufficient for a career.

Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a depa

O*NET education crosswalk · July 2024

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Marketing Managers

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies wi

O*NET education crosswalk · July 2024

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Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs

O*NET education crosswalk · July 2024

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Fundraisers

Organize activities to raise funds or otherwise solicit and gather monetary donations or other gifts for an organization. May design and produce promotional materials. May also raise awareness of the organization's work,

O*NET education crosswalk · July 2024

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Search Marketing Strategists

Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines o

O*NET education crosswalk · July 2024

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Business Teachers, Postsecondary

Teach courses in business administration and management, such as accounting, finance, human resources, labor and industrial relations, marketing, and operations research. Includes both teachers primarily engaged in teach

O*NET education crosswalk · July 2024

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Source & interpretation

O*NET® Education Crosswalks · CIP 2020 → O*NET-SOC 2019 · Retrieved Oct 14, 2026. Classification and crosswalk versions describe the source relationship, not a current admission rule.

Education relationships: O*NET® Resource Center crosswalks, U.S. Department of Labor, Employment and Training Administration, based on NCES CIP data. CIP 2020 → O*NET-SOC 2019, source edition July 2024. Used under CC BY 4.0. StudyIndex groups the source relationships and adds exploration pages; no USDOL/ETA endorsement.